I agree it is always easier to sell to clients vs. prospects. Having new service offerings for existing clients is also a great idea. We find that many of our clients offer our BIM and 3D Animation services as an add-on service and are able to generate more revenue and profit without any investment.
accessArchitecture discussion forum
This is a discussion group for Architects. Topics ranging from Business Development to Design Issues will be posted here.
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Feb
3
2008
Business Development: Managing Referrals & Lead Generation
Posted by Marg Edwards
Business development through referrals and lead generation will be critical as the economy slows down. What are the best tools for managing lead generation? Are the tools tailored to the Architectural and Engineering communities?
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