The Reed Construction Forecast delivers the most timely construction industry activity in a dynamic, quarterly format — combining historical data, current year projections and forward-looking forecasts.
Based on construction starts, this database applies local market drivers to create a model-driven business planning and information tool covering 21 major project categories at the MSA-level. In addition, forecast data can be aggregated at the county level to create custom territories. The database contains construction starts data recorded in both square footage and dollar value figures.
Whether you're looking for a strategic report for business analysis or a tactical tool providing detailed, current activity, Reed Construction Forecast is a critical component when making informed decisions in the construction marketplace.
With Reed Construction Forecast, you can quickly see where to focus your resources, by project segment or by geographic area for the highest possible return. Use it to estimate future market share/market penetration and measure the market potential for specific products.
Use the MSA-level construction forecast to better plan the growth of your business taking into account local market conditions. You can create county-based territories and set realistic sales goals based on opportunity.